This infographic was developed for UK-based developer First Base, a privately owned company specialising in mixed-use development in the capital and beyond.

The infographic examines the benefits of investing in London property, visualising key research from JLL, GLA, Oxford Economics and First Base. Rather than produce a dry, standard whitepaper, the client wanted something that would be more engaging and eye-catching, and could be split up into sections for use in presentations, leave-behinds and more.

Why London?